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Activision Blizzard Media
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Let's Start By Getting Connected
Gamify Your Campaign
Playable Ads
We partner with you to make your brand visible to millions of viewers in some of the world’s most popular games through player-first interactive experiences. Gaming is a leaned in experience, so your ads should be too.
Tested. Researched. Player-Approved.
playables
Seamlessly Integrated into Every Moment
Playables are premium branded interactive games designed to capture your audiences’ attention and drive your brand goals. This format, similar to our Rewarded Video, is opt-in and seamlessly integrated within the broader game experience.
A Solution for Every Need
Playables
We offer a wide variety of beautifully integrated ad experiences. Designed with brands in mind. Scroll through some of our favorites below.
Catcher
Collect falling items by guiding the play piece left and right.
Match 3
Tap on the game icons to match 3 or more pieces in a row and win the game.
Collector
Drag all point-scoring game items into the collector icon.
Bubble Shooter
Shoot Bubbles and match them with the correct color until they free all the branded icons.
Ninja Slice
Slice through the correct objects to score points, while a timer counts down.
Glider
Collect items while falling by guiding the character left and right.
Collector
Drag all point-scoring game items into the collector icon.
Ninja Slice
Slice through the correct objects to score points, while a timer counts down.
Ready to find the perfect fit for your audience?
Interactive End Cards
Visually Powerful Takeovers
Interactive End Cards increase audience engagement by creating a complementary interactive extension of your video creative. These come in a wide variety of creative formats which are tailored to support your campaign’s specific goal.
Engagement That Inspires Action
Interactive End Cards
Our Interactive End Cards add powerful, branded in-game experiences.
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Email Capture
Join a mailing list to receive the
latest news on your products. -
Carousel
Swipe through up to six
separate cards. -
Scratch
Swipe back and forth revealing
the hidden content.
Ready to find the perfect fit for your audience?
Integrated
Advertising
Advertising
40,000 Prada Samples Requested in Less Than a Day
Prada Candy partnered with Candy Crush Saga to launch a playable brand integration. This sweet team up led to powerful results.
+
1813
%
Increase in Web Traffic
6.6
%
Click-through Rate
Integrated
Advertising
Advertising
Combining Interactive Ads with Brand Integrations for Higher Brand Awareness
Kellogg’s partnered with Activision Blizzard Media to drive brand impact for Pringles.
+
80
%
Increase in Ad Recall
+
20
%
Increase in Top of Mind Awarenesss
Rewarded Media
Maximizing Brand Impact for Garnier Nutrisse Crème
Through high quality, opt-in Rewarded Videos, L’Oreal provided players with real value to progress their gameplay and consequently the campaign successfully achieved its objectives.
+
17
%
Increase in Brand Awareness
+
12
%
Increase in Ad Recall
